OptimizePress has been around for six years now, and aside from a very minor revamp in version 2.0, has stayed relatively constant. What exactly is OptimizePress? Optimizepress Review 2016
We are going to take a look at whether this plugin is still worth it, and what features does it provide? {Its a fairly powerful plugin, but have other page builders already taken over the job?} The plugin is a very powerful page builder for WordPress, but will it deliver everything you need? OptimizePress is a streamlined way to build sales pages and sales funnels for websites. Read on to see what we think about it and how to use it.
Optimizepress Review 2016
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{But why would you want to buy a plugin like that? It will help you to create effective landing pages. It will help you to build sales funnels.} Can I just use a regular page builder? But as we mentioned before, it’s likely that doing that is not a good idea.
When you create landing pages, you’re paying good money to send traffic to sales-oriented pages. {In a nutshell, you want to achieve the highest possible conversion rate possible for your ads.}Optimizepress Review 2016
{And how do you do that successfully?} If you want to create a good landing page, you need to make sure that it has everything that is necessary, such as strong CTAs, social proof, testimonials, etc.
What we mean by that is that different niches need different types of sales pages – with different features.
If you have the budget to spend a lot of time creating sales pages with a plugin such as OptimizePress, you can easily do that using a page builder such as Elementor or Beaver Builder. It’s worth spending some time learning how to use these kinds of tools as a team!
{Here is our full review of OptimizePress, and whether it’s worth it.} {If you’re done reading this, you can check out some of our other reviews for other WordPress plugins.}
We’ll be reviewing OptimizePress 3.0 because that’s the latest version of this plugin. However, we’ll refer to it as simply OptimizePress.
{What is OptimizePress, exactly?}
OptimizePress is a simple plugin that allows anybody to create professional-looking landing pages. This is useful for businesses looking to sell products and services online. Start saving money today! You’ll get a 30-day money-back guarantee when you purchase OptimizePress.
It allows you to create a membership website which is used mainly for marketing.
It allows you to create a landing page, an opt-in page and a membership page, and then you can add content to your subscription page. It may sound very complicated, but if you start using it, you’ll see that it makes sense.
Check out this video on the new OptimizePress 3.0! It offers a quick overview of the latest version and how to use it.
It allows you to create a membership website which is used mainly for marketing.
It allows you to create a landing page, an opt-in page and a membership page, and then you can add content to your subscription page. It sounds complicated, but once you get the hang of using it, it becomes very intuitive and easy to use.
Check out this video which shows you what will be new in the new version of OptimizePress: Key benefits.
Key features of OptimizePress.
There are some great features in OptimizePress which make creating pages that convert visitors into customers easy. If you want to create sales pages for your business, the process to create them is the same.
- There are a few key features that make OptimizePress worth considering, and these are as follows:
- Drag and drop page creation for creating sales pages and landing pages. Membership sites and paywall creation, etc.
- {It enables you to create a membership website and a pay-per-click type of site.}
- It allows you to create easy opt-in forms, and it also allows you to track how successful your sales pages are.
- It has a nice and easy to use interface that can be easily adapted to different screens. It has a highly responsive design that works well.
There is support for a variety of popular WordPress themes and plugins. - There are 30 different types of beautiful landing pages that you can get from the plugin. They also offer 30 free layouts that will help you to get started.
- {Content drip feed support for countries.}
There are many features in OptimizePress, but these are the ones that are very important for either marketers or website owners. There are many features that optimize the power of OptimizePress, but they also make it very easy to use. It’s a difficult balance to get right, but this plugin really delivers.Optimizepress Review 2016
Live Editor is a really useful feature and we’ll go into it a little more in a minute. It’s amazing to be able to integrate membership sites right inside your WordPress page. It’s as though you’re getting some really useful marketing tools from a simple plugin. {Like we mentioned earlier, the ability to include opt-in fields on all your pages is useful.} It’s also very important to have a website that is responsive (if you have a mobile-friendly site), as well as to allow plugins to integrate seamlessly with OptimizePress.
The templates are very high quality, with a large number of very useful features. Some plugins out there that aren’t great, but we wouldn’t hold that against them.Optimizepress Review 2016
{The ability to drag and drop content into your WordPress site using the plugin is really very powerful and one of the reasons to buy it.}
OptimizePress is one of those products that is featured in many roundups about landing page builders, so you know that you’re getting a good product.
Features
Here are some key features that you should pay attention to when using OptimizePress, to see if it works for you.
{Live Editor – This is where OptimizePress really shines.}
{OptimizePress Template: 30 high-quality, affordable templates to help you create powerful, customised landing pages. Live Editor: Easy to use, and the ability to save and import your own pages.}
{Custom Element Builder – A feature that makes it easy to create pages that show all the different things that people can do to attract more customers.}
{It has a very good support team and is fully responsive.}
Support, Customer Service and Documents.
New dashboard for OptimizePress 3.0.
{LiveEditor – a very powerful way to create live landing pages for your site. Custom Elements – more live pages to create for you.}
Live Editor is a great way to create dynamic looking pages that you can preview and edit in real time.
This really is great if you need to create pages quickly as you can create, edit and refine them immediately. You just load your page into your browser and click Save. That’s it, nothing to do. It happens completely automatically.
{OptimizePress Template: 30 high-quality, affordable templates to help you create powerful, customised landing pages. Live Editor: Easy to use, and the ability to save and import your own pages.}
There are 60 great templates included in OptimizePress and a further 280 are available for premium users.
Some of the templates use the Live Editor, which enables you to easily build sales pages quickly. There are lots of landing pages that are optimized for people to lead and get sales.
It’s amazing how great these templates are, and it’s also one of its strengths. If you like the way a particular page looks, you can slide in any page template and have it up and running in no time.
{Custom Element Builder – A feature that makes it easy to create pages that show all the different things that people can do to attract more customers.}
Custom elements allow you to fully customize your pages.
There are over 40 custom elements in OptimizePress that you can use to build your own landing pages. There are over 40 different custom elements that you can add to your pages, from just adding a button to an opt-in box to adding custom video and audio players. You can add any custom element to your site.
{It has a very good support team and is fully responsive.}
Having a fully responsive design for every page is important and is a core feature of OptimizePress.
Pages are created quickly and easily and work across all devices and screen sizes. Some of the templates work very well and are very attractive even when you view them on the smallest of devices.
Documentation
Support and documentation are very important for any product to be effective. OptimizePress offers excellent support and great documentation. Fortunately, the information in the Support area is well-stocked, and the tutorials are clear and concise. Many tutorials provide helpful examples. While some plugins are still in development, there are lots of great features in OptimizePress. Many of these are still ‘Coming Soon’ even after so many years of development, but most of them are already available.
While we haven’t yet spoken with the support team, our research indicates that it isn’t unusual to have difficulties getting good support if you have any issues.
New dashboard for OptimizePress 3.0.
Dashboard. Now available for all versions of OptimizePress.
There are new features that are really important to new users, such as the ability to quickly create new sites and create pages. It lets you manage all the things that you can do with OptimizePress 3.0 like add custom pages, add email templates, install plugins and do a lot more.
This dashboard looks very simple and that’s because it is simple. It’s also where you set up your plugins and where you can access all of your plugins. It’s clean and easy to use and should make managing OptimizePress much simpler than ever.
{Lightning is a powerful, incredibly powerful tool that allows you to quickly build beautiful web pages with the help of Lightning.}
Lightning Builder is also available in OptimizePress 3.0.
Lightning Builder is a new way to create beautiful, visually appealing pages with less effort. It builds on what Live Editor did and takes it a step further. Lightning Builder allows you to build pages from scratch or you can use one of the many OptimizePress themes and tweak them.
There is a new Quick Access panel which can be accessed by clicking the top of any of the pages in your site. You can then easily access pages and other features such as content management, design tools and more. It makes creating pages much easier and should make them load faster too. You just need to select an element from the top menu, choose an optional theme and then place it on the page. From there, you can go to any page within the editor and add any text or image that you want to add.
New system for delivering templates automatically.
The new OptimizePress theme provides more options for designing pages and a new delivery system for those who want to have them delivered automatically to their sites. Previously you would have to download a template from the site developer. Now you can use templates stored in a cloud service. {You could also now find them by searching through the latest posts, blogs or other websites and finding them on a service such as AWS.}Optimizepress Review 2016
This means that you no longer need to wait for a particular template to be downloaded, it actually speeds up the process considerably.
This is a small improvement but it’s very useful as you may only download one or two templates and then never use them again. We think that this is a good step because it shows that the developers are thinking long-term, not adding new features to make the product look better.
{It takes a while for the pages to load but now they load very quickly.}
Pages will load quicker when you upgrade to OptimizePress 3.0. If you create a new page using the new plugin, you should see a big difference in the speed of your page.
We tried to make pages that compare two different OptimizePress themes and they both showed that OptimizePress 3.0 performed better.
We haven’t had the chance to test this scientifically, but it seems like the pages are loading quicker. When a visitor checks out a page it looks and feels faster, and as this is what most people use to tell us how much faster it is, we should be happy.
{OptimizePress 3.0 has a lot more features than OptimizePress 2.0, but there are a lot more benefits.}
There are pros and cons to using OptimizePress, as there are with any product. Pros and Cons of OptimizePress. There are lots of things that people like about it, but how compelling or distracting they are depends completely on what you are trying to achieve with it.Optimizepress Review 2016
Pros
- Among the many positive things that we found about OptimizePress are:
- It is extremely cheap compared to other similar products and you get so many features for so little money. There are no other products that can compete with OptimizePress in terms of features, quality of design or template selection.
- Free templates are excellent, and there are lots of them. Also, the premium templates are very good. Each design is worthy of a top tier website and works seamlessly.
- Ease of use – If you’re comfortable with the WordPress CMS you should be able to get up and running in just a few minutes and publish your first page in a matter of hours. When you become familiar with how it works, the time it takes to go live on a site will shrink dramatically.
- Plays nicely with many other WordPress plugins – Not just email or membership plugins, but lots of other plugins that many website owners use on their sites. I tested several SEO, Cache, Optimization, Translation, and CRON plugins and did not find a single problem. I’m not saying that every plugin will work, because it won’t, but I have yet to find any that did.
- Page loading speeds for WordPress 3 were noticeably improved when using OptimizePress 3.0. It is clearly noticeable on many different devices and is a significant benefit.
Cons
- There are many things that are good, but there is always room for improvement. {It’s good to think that there are better products, and this one is no different.}
- Even after a few updates to OptimizePress 2.0, the design is beginning to look dated. {Even if you use OptimizePress 2.0, the layout still looks very dated. I wonder if the developer will even try to change the design as it has looked pretty much the same for ages.}
- It really is amazing how well OptimizePress is built, but there are many other WordPress products that do more for people than this one does. Because it works with the latest WordPress versions, it is always up to date, but it doesn’t always feel like that.
- Support seems to take a while to respond to customers, but some users have complained that the support is often slow. It can take a while for support to become aware of a fault with the plugin and fix it. Seems that both the support team and general customer service are limited. If something happens and the knowledgebase doesn’t help you, you may be stuck with a limited amount of options, which is awful if you’re working to a deadline.
- Live Editor saves your files in a different format from what is used by most plugins, so some plugins may not be compatible with Live Editor. It also means that if you remove the plugin, you might lose some of your pages that you created with OptimizePress. {If you know this in advance, it will not affect your site, but if you don’t know this, it could cause problems.}
{OptimizePress Prices}
Price / Value is always important in our reviews, so we look into the different tiers of support that are available for OptimizePress and whether it offers good value for money.
Pricing is a real strength of OptimizePress and it works well for many people.
It costs less than many of its competitors and is more expensive than some other plugins. It offers some good value considering how many features it has, and it is reasonably priced.
There are three tiers for OptimizePress: core, publisher, and pro. Each tier in OptimizePress costs a bit more, but they all build on the other and increase in price. It’s a one-time fee that lets you create unlimited pages and get unlimited support and updates. It costs one time, but if you need to update it every year, the cost should be reduced per year.
OptimizePress is a great product and we really like it, but it is more expensive than other similar products. Optimizepress Review 2016
Conclusions
Now we come to the million-dollar question – or rather, it is a question worth ninety-nine dollars if you decide to buy OptimizePress. What Should You Buy With OptimizePress?
I’m not going to tell you what to do, but if I wanted to quickly create landing pages that integrate easily into a membership site, collect and share email addresses easily and work on mobile devices, I would buy OptimizePress.
If I just wanted to create a simple membership site for my existing clients and I wasn’t confident in my funnel creation skills, I probably wouldn’t buy this plugin. There are plenty of other great options, such as memberpress and Restrict Content Pro.
OptimizePress is a very strong plugin that is designed to help marketers with their websites. Many of its features are specifically designed to help marketers succeed. Whether you are a marketer or a site owner who is just trying to improve your marketing, OptimizePress delivers.
If you aren’t going in that direction, I would go with another plugin.
It isn’t the newest, it isn’t the most powerful and it doesn’t look very nice on the back end. It may have some usability issues, but overall it is a very good product. You only pay $99 for a year of support and updates. Optimizepress Review 2016
