OptimizePress has been around for six years now, and aside from a very minor revamp in version 2.0, has stayed relatively constant. What exactly is OptimizePress? Site:forbes.com James Dyson Optimizepress
We are going to take a look at whether this plugin is still worth it, and what features does it provide? {Its a fairly powerful plugin, but have other page builders already taken over the job?} The plugin is a very powerful page builder for WordPress, but will it deliver everything you need? OptimizePress is a streamlined way to build sales pages and sales funnels for websites. Read on to see what we think about it and how to use it.
Site:forbes.com James Dyson Optimizepress
>> OPTIMIZE PRESS FREE TRIAL CLICK HERE<<
{But why would you want to buy a plugin like that? It will help you to create effective landing pages. It will help you to build sales funnels.} Isn’t it easy to create landing pages from your normal page builder? But as we mentioned before, it’s likely that doing that is not a good idea.
When you create landing pages, you’re paying good money to send traffic to sales-oriented pages. {In a nutshell, you want to achieve the highest possible conversion rate possible for your ads.}Site:forbes.com James Dyson Optimizepress
{And how do you do that successfully?} If you want to create a good landing page, you need to make sure that it has everything that is necessary, such as strong CTAs, social proof, testimonials, etc.
It’s very easy to use, and it is very flexible. There are different styles that your clients require, depending on the type of business you are marketing.
If you have the budget to spend a lot of time creating sales pages with a plugin such as OptimizePress, you can easily do that using a page builder such as Elementor or Beaver Builder. It’s worth spending some time learning how to use these kinds of tools as a team!
{Here is our full review of OptimizePress, and whether it’s worth it.} {If you’re done reading this, you can check out some of our other reviews for other WordPress plugins.}
This is the latest version of the plugin, but as it’s called now, OptimizePress.
{What is OptimizePress, exactly?}
OptimizePress is a plugin that creates beautiful looking pages for WordPress sites. It gives you everything you need to have a successful eCommerce and marketing website. Prices start at $99, and you get a 30-day money-back guarantee.
This plugin gives you a more holistic approach to membership sites that are designed for selling products and services.
Add a landing page to your WordPress site, add an opt-in form, add a membership link, and then you’re all set to start building your membership site. It may sound very complicated, but if you start using it, you’ll see that it makes sense.
Check out this video which shows you what will be new in the new version of OptimizePress: Key benefits.
This plugin gives you a more holistic approach to membership sites that are designed for selling products and services.
Add a landing page to your WordPress site, add an opt-in form, add a membership link, and then you’re all set to start building your membership site. It sounds complicated, but once you get the hang of using it, it becomes very intuitive and easy to use.
Check out this video on the new OptimizePress 3.0! It offers a quick overview of the latest version and how to use it.
Key features and benefits of the upcoming OptimizePress 3.0 release.
There are a few features in OptimizePress that allow you to create pages that will help you to get leads. If you want to create sales pages for your business, the process to create them is the same.
- There are a few key features that make OptimizePress worth considering, and these are as follows:
- It’s as easy as dragging and dropping a web page to create sales pages or landing pages.
- {It enables you to create a membership website and a pay-per-click type of site.}
- It allows you to create easy opt-in forms, and it also allows you to track how successful your sales pages are.
- It has a nice and easy to use interface that can be easily adapted to different screens. It has a highly responsive design that works well.
It also includes support for any standard WordPress theme or any other compatible plugins. - There are 30 different types of beautiful landing pages that you can get from the plugin. They also offer 30 free layouts that will help you to get started.
- {Content drip feed support for countries.}
There are many features in OptimizePress that are really useful for marketers and site owners. Each of them contributes to the overall ease of use of the plugin. Each of these features contributes to the power of OptimizePress, but also makes it super easy to use. It’s a difficult balance to get right, but this plugin really delivers.Site:forbes.com James Dyson Optimizepress
Live Editor is a wonderful feature that helps you create great looking and user friendly websites. We’ll go into more detail about that in a minute. It’s very easy to integrate a membership site and make it look really attractive on your site. {Like we mentioned earlier, the ability to include opt-in fields on all your pages is useful.} It’s also very important to have a website that is responsive (if you have a mobile-friendly site), as well as to allow plugins to integrate seamlessly with OptimizePress.
You get 30 very good quality templates to choose from. Some plugins out there that aren’t great, but we wouldn’t hold that against them.Site:forbes.com James Dyson Optimizepress
{The ability to drag and drop content into your WordPress site using the plugin is really very powerful and one of the reasons to buy it.}
OptimizePress is one of those products that is featured in many roundups about landing page builders, so you know that you’re getting a good product.
Features
What these features do is help you understand if OptimizePress works for you.
{Live Editor – This is where OptimizePress really shines.}
{OptimizePress Template: 30 high-quality, affordable templates to help you create powerful, customised landing pages. Live Editor: Easy to use, and the ability to save and import your own pages.}
{Custom Element Builder – A feature that makes it easy to create pages that show all the different things that people can do to attract more customers.}
{It has a very good support team and is fully responsive.}
Support, Training and Documentation.
OptimizePress 3.0 now supports live editing from its dashboard.
{LiveEditor – a very powerful way to create live landing pages for your site. Custom Elements – more live pages to create for you.}
Live Editor enables you to build pages in real-time.
Live Editor enables you to quickly create pages in real time so you can make changes quickly. And you can see what changes you have made instantly. No need to open your website and load your page manually, everything happens automatically.
{OptimizePress Template: 30 high-quality, affordable templates to help you create powerful, customised landing pages. Live Editor: Easy to use, and the ability to save and import your own pages.}
There are 60 great templates included in OptimizePress and a further 280 are available for premium users.
Because OptimizePress is all about creating pages that allow you to sell products quickly, many of the pages in this section are designed to help you do that.
It’s amazing how great these templates are, and it’s also one of its strengths. If you like the way a particular page looks, you can slide in any page template and have it up and running in no time.
{Custom Element Builder – A feature that makes it easy to create pages that show all the different things that people can do to attract more customers.}
Custom elements allow you to fully customize your pages.
There are over 40 custom elements in OptimizePress that you can use to build your own landing pages. Everything from buttons to opt-in boxes, image placeholders to audio players are included. There are 40+ different widgets that you can use to add almost any element to a page.
{It has a very good support team and is fully responsive.}
Having a fully responsive design for every page is important and is a core feature of OptimizePress.
Pages are created quickly and easily and work across all devices and screen sizes. Some of the templates work very well and are very attractive even when you view them on the smallest of devices.
Documentation
Support and documentation are very important for any product to be effective. OptimizePress offers excellent support and great documentation. Fortunately, the information in the Support area is well-stocked, and the tutorials are clear and concise. Many tutorials provide helpful examples. While some plugins are still in development, there are lots of great features in OptimizePress. Many of these are still ‘Coming Soon’ even after so many years of development, but most of them are already available.
While we haven’t yet spoken with the support team, our research indicates that it isn’t unusual to have difficulties getting good support if you have any issues.
OptimizePress 3.0 now supports live editing from its dashboard.
Dashboard. Now available for all versions of OptimizePress.
In the Dashboard you will need to manage your sites and create new pages. It lets you manage all the things that you can do with OptimizePress 3.0 like add custom pages, add email templates, install plugins and do a lot more.
This dashboard looks very simple and that’s because it is simple. It’s also where you set up your plugins and where you can access all of your plugins. It’s clean and easy to use and should make managing OptimizePress much simpler than ever.
{Lightning is a powerful, incredibly powerful tool that allows you to quickly build beautiful web pages with the help of Lightning.}
Lightning Builder is also available in OptimizePress 3.0.
Lightning Builder is a new page builder that builds on the powerful Live Editor and takes it a step further. You can start a new page from scratch by dragging and dropping elements from the OptimizePress theme library or use one of the many WordPress themes that have been added. You can also take one of the many existing WordPress themes and adjust them within the page builder.
The new quick access panel that runs across the top of the screen allows you to quickly access all of the features that you need, such as customizing your themes or adding in widgets to your pages. It makes creating pages much easier and should make them load faster too. You just need to select an element from the top menu, choose an optional theme and then place it on the page. From there, you can go to any page within the editor and add any text or image that you want to add.
New system for delivering templates automatically.
The new themes are easy to customize and deliver to your site via a new network of template providers. Previously, to use a specific template, you would have to download it from one of the developer’s servers. Now the template is hosted on AWS. {You could also now find them by searching through the latest posts, blogs or other websites and finding them on a service such as AWS.}Site:forbes.com James Dyson Optimizepress
This greatly speeds up the process of downloading templates.
It’s possible that you only download one or two templates at first and then never do it again. We think that this is a good thing because it shows that the developers are looking at the bigger picture and not just adding more features to make the product look better.
{It takes a while for the pages to load but now they load very quickly.}
Pages should load faster when you upgrade to OptimizePress 3.0. If you build a new page using the new page builder you should notice a big difference.
We tried to make pages that compare two different OptimizePress themes and they both showed that OptimizePress 3.0 performed better.
We haven’t had the opportunity to measure this scientifically, but we do feel like pages load faster in OptimizePress 3.0. We think the visitors to our site will appreciate the new features, which is great.
{OptimizePress 3.0 has a lot more features than OptimizePress 2.0, but there are a lot more benefits.}
There are pros and cons to using OptimizePress, as there are with any product. How compelling or distracting the options are is completely dependent on what you want to achieve with them.Site:forbes.com James Dyson Optimizepress
Pros
- Some of the positive things about OptimizePress are that it has many different themes and it is easy to use.
- Price – It is one of the cheapest WordPress sales pages builders that allows you to set up as many as 100+ different types of landing pages as you wish. There is no other product that comes close to OptimizePress in terms of features, quality of design or number of templates it comes with.
- Free templates are excellent and there are many good ones too. Also, the premium templates are very good. Each design looks good on any top tier website and works seamlessly.
- Ease of use – If you’re comfortable with the WordPress CMS you should be able to get up and running in just a few minutes and publish your first page in a matter of hours. When you become familiar with how it works, the time it takes to go live on a site will shrink dramatically.
- Plays nicely with other plugins – Not just email or membership plugins, but many other plugins that many website owners use on their sites. I tested several SEO, Cache, Optimization, Translation, and CRON plugins and did not find a single problem. What this means is that not every plugin will work, but I haven’t found one that doesn’t work.
- Page loading speeds for WordPress 3 were noticeably improved when using OptimizePress 3.0. It is clearly noticeable on many different devices and is a significant benefit.
Cons
- When things are good, there is always room for improvement. {It’s good to think that there are better products, and this one is no different.}
- Even after a few updates to OptimizePress 2.0, the design is beginning to look dated. {Even if you use OptimizePress 2.0, the layout still looks very dated. I wonder if the developer will even try to change the design as it has looked pretty much the same for ages.}
- People really like OptimizePress, but the competition seems to be catching up and perhaps even overtaking it. It always seems to be the most recent version of WordPress, but it doesn’t always feel like that.
- Support seems to take a while to respond to customers, but some users have complained that the support is often slow. It can take a while for support to become aware of a fault with the plugin and fix it. Seems that both the support team and general customer service are limited. If something goes wrong and you don’t get any help from the support team, your options are limited, and that’s not good if you’re on a strict deadline.
- Live Editor saves your files in a different format from what is used by most plugins, so some plugins may not be compatible with Live Editor. It also means that if you remove the plugin, you might lose some of your pages that you created with OptimizePress. {If you know this in advance, it will not affect your site, but if you don’t know this, it could cause problems.}
{OptimizePress Prices}
Price / Value is always important in our reviews, so we look into the different tiers of support that are available for OptimizePress and whether it offers good value for money.
Pricing is a real strength of OptimizePress and it works well for many people.
It is cheaper than many other plugins on the market, but it is more expensive than others. It is really good value for money for the amount of features it gives you.
There are four pricing options for OptimizePress: Core, Publisher, and Pro. Each tier in OptimizePress costs a bit more, but they all build on the other and increase in price. It’s a one-time fee that lets you create unlimited pages and get unlimited support and updates. Obviously, if you use the latest version of OptimizePress, the cost should go down per year.
What should you think about buying OptimizePress? Site:forbes.com James Dyson Optimizepress
Conclusions
Now we come to the million-dollar question – or rather, it is a question worth ninety-nine dollars if you decide to buy OptimizePress. There are many reasons to buy OptimizePress. We will try to explain why we think it is worth the cost.
I’m not going to tell you what to do, but if I was a marketer who wanted to quickly create landing pages that would allow me to build a membership site, collect and share email addresses with my mail plugin and work on mobile, I would buy OptimizePress.
I’d probably not recommend buying this plugin if I was wanting to create a basic membership site or if I didn’t think it was necessary to use other plugins (like Memberpress or Restrict Content Pro).
OptimizePress is a very strong plugin that is designed to help marketers with their websites. Many of its features are specifically designed to help marketers succeed. Whether you are a marketer or a site owner who is just trying to improve your marketing, OptimizePress delivers.
If you aren’t moving in that direction, I would recommend looking elsewhere.
It isn’t the newest, it isn’t the most powerful and it doesn’t look very nice on the back end. It may have some usability issues, but overall it is a very good product. You only pay $99 for a year of support and updates. Site:forbes.com James Dyson Optimizepress