OptimizePress has been around for a long time now, and with the exception of version 2.0, has remained pretty much the same. But are the features in this plugin still useful? Start A Membership Site With Optimizepress 2015
We are going to take a look at whether this plugin is still worth it, and what features does it provide? {Its a fairly powerful plugin, but have other page builders already taken over the job?} The plugin is a very powerful page builder for WordPress, but will it deliver everything you need? OptimizePress is a streamlined way to build sales pages and sales funnels for websites. Read on to see what we think about it and how to use it.
Start A Membership Site With Optimizepress 2015
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{But why would you want to buy a plugin like that? It will help you to create effective landing pages. It will help you to build sales funnels.} Can I just use a regular page builder? OptimizePress is a really powerful plugin which will allow you to quickly create beautiful looking landing pages and sales funnels. But it’s probably not a good idea to go through with it.
When you create landing pages for your business, you pay good money to get visitors to the pages you are selling. {In a nutshell, you want to achieve the highest possible conversion rate possible for your ads.}Start A Membership Site With Optimizepress 2015
{And how do you do that successfully?} You need to make sure you have all of the essential parts of a landing page which convert people easily, such as having clear and simple navigation, and making sure you have enough content to capture the attention of the visitors. You need to have strong CTAs, strong social proof, and a lot more.
What we mean by that is that different niches need different types of sales pages – with different features.
If you have the budget to spend a lot of time creating sales pages with a plugin such as OptimizePress, you can easily do that using a page builder such as Elementor or Beaver Builder. It’s worth spending some time learning how to use these kinds of tools as a team!
{Here is our full review of OptimizePress, and whether it’s worth it.} {If you’re done reading this, you can check out some of our other reviews for other WordPress plugins.}
We’ll be reviewing OptimizePress 3.0 because that’s the latest version of this plugin. However, we’ll refer to it as simply OptimizePress.
{What is OptimizePress, exactly?}
OptimizePress is a simple plugin that allows anybody to create professional-looking landing pages. This is useful for businesses looking to sell products and services online. Start saving money today! You’ll get a 30-day money-back guarantee when you purchase OptimizePress.
This plugin gives you a more holistic approach to membership sites that are designed for selling products and services.
It allows you to create a landing page, an opt-in page and a membership page, and then you can add content to your subscription page. It sounds complicated, but once you get the hang of using it, it becomes very intuitive and easy to use.
Check out this video on the new OptimizePress 3.0! It offers a quick overview of the latest version and how to use it.
This plugin gives you a more holistic approach to membership sites that are designed for selling products and services.
Add a landing page to your WordPress site, add an opt-in form, add a membership link, and then you’re all set to start building your membership site. It sounds complicated, but once you get the hang of using it, it becomes very intuitive and easy to use.
Check out this video which shows you what will be new in the new version of OptimizePress: Key benefits.
Key features of OptimizePress.
There are a few features in OptimizePress that allow you to create pages that will help you to get leads. It’s quite simple to create landing pages for any sort of project you might want to do. The process of creating those pages is pretty much the same regardless of what you want to do with them.
- There are a few key features that make OptimizePress worth considering, and these are as follows:
- Drag and drop page creation for creating sales pages and landing pages. Membership sites and paywall creation, etc.
- {It enables you to create a membership website and a pay-per-click type of site.}
- It allows you to create easy opt-in forms, and it also allows you to track how successful your sales pages are.
- It has a nice and easy to use interface that can be easily adapted to different screens. It has a highly responsive design that works well.
It also includes support for any standard WordPress theme or any other compatible plugins. - 30 free WordPress templates to get you started.
- {Content drip feed support for countries.}
There are many features in OptimizePress, but these are the ones that are very important for either marketers or website owners. Each of these features contributes to the power of OptimizePress, but also makes it super easy to use. It’s a difficult balance to get right, but this plugin really delivers.Start A Membership Site With Optimizepress 2015
Live Editor is a wonderful feature that helps you create great looking and user friendly websites. We’ll go into more detail about that in a minute. It’s amazing to be able to integrate membership sites right inside your WordPress page. It’s as though you’re getting some really useful marketing tools from a simple plugin. {Like we mentioned earlier, the ability to include opt-in fields on all your pages is useful.} It’s absolutely necessary to have a website that is responsive, even if you don’t have a specific mobile site. And it is absolutely essential that OptimizePress works with all other WordPress plugins.
You get 30 very good quality templates to choose from. Some plugins out there that aren’t great, but we wouldn’t hold that against them.Start A Membership Site With Optimizepress 2015
{The ability to drag and drop content into your WordPress site using the plugin is really very powerful and one of the reasons to buy it.}
OptimizePress is one of those plugins that are very often featured in our roundups about landing page builders. When you see a product that is popular in this category, you know that you’ve got a solid one.
Features
What these features do is help you understand if OptimizePress works for you.
{Live Editor – This is where OptimizePress really shines.}
{OptimizePress Template: 30 high-quality, affordable templates to help you create powerful, customised landing pages. Live Editor: Easy to use, and the ability to save and import your own pages.}
{Custom Element Builder – A feature that makes it easy to create pages that show all the different things that people can do to attract more customers.}
{It has a very good support team and is fully responsive.}
Support, Training and Documentation.
OptimizePress 3.0 now supports live editing from its dashboard.
{LiveEditor – a very powerful way to create live landing pages for your site. Custom Elements – more live pages to create for you.}
Live Editor is a great way to create dynamic looking pages that you can preview and edit in real time.
This really is great if you need to create pages quickly as you can create, edit and refine them immediately. No need to open your website and load your page manually, everything happens automatically.
{OptimizePress Template: 30 high-quality, affordable templates to help you create powerful, customised landing pages. Live Editor: Easy to use, and the ability to save and import your own pages.}
There are 60 great templates included in OptimizePress and a further 280 are available for premium users.
Some of the templates use the Live Editor, which enables you to easily build sales pages quickly. There are lots of landing pages that are optimized for people to lead and get sales.
The design and build quality of these templates really is a strong point of this plugin and it’s a really strong reason to buy it. If you have a good theme that fits your site design, you can easily add some templates to your site. It doesn’t matter if the design of the template you select isn’t compatible with your brand. You can get your pages up and running quickly.
{Custom Element Builder – A feature that makes it easy to create pages that show all the different things that people can do to attract more customers.}
Custom elements allow you to fully customize your pages.
There are over 40 custom elements in OptimizePress that you can use to build your own landing pages. There are over 40 different custom elements that you can add to your pages, from just adding a button to an opt-in box to adding custom video and audio players. You can add any custom element to your site.
{It has a very good support team and is fully responsive.}
Responsive design is something that should not be undervalued. It’s a core feature of OptimizePress.
Pages are created quickly and easily and work across all devices and screen sizes. The included templates work well and are fully responsive, so they look great even when viewed on a tiny screen.
Documentation
Support and documentation are very important for any product to be effective. Being able to provide great support and provide excellent documentation is vital. OptimizePress provides both. The Knowledgebase is very useful and the help files are well-written. Many of the instructions contain useful images to help you understand the features. While some plugins are still in development, there are lots of great features in OptimizePress. Many of these are still ‘Coming Soon’ even after so many years of development, but most of them are already available.
While we haven’t yet spoken with the support team, our research indicates that it isn’t unusual to have difficulties getting good support if you have any issues.
OptimizePress 3.0 now supports live editing from its dashboard.
Dashboard. Now available for all versions of OptimizePress.
There are new features that are really important to new users, such as the ability to quickly create new sites and create pages. This is the place where you can control how you configure OptimizePress 3.0, such as installing extensions, setting up email providers, adding scripts etc.
This section looks simple, but it really isn’t that simple. It’s also where you set up your plugins and where you can access all of your plugins. It’s very easy to use and the design is clean and minimalist. It should make managing OptimizePress more flexible than ever.
{Lightning is a powerful, incredibly powerful tool that allows you to quickly build beautiful web pages with the help of Lightning.}
Lightning Builder is also available in OptimizePress 3.0.
Lightning Builder is a new way to create beautiful, visually appealing pages with less effort. It builds on what Live Editor did and takes it a step further. You can start a new page from scratch by dragging and dropping elements from the OptimizePress theme library or use one of the many WordPress themes that have been added. You can also take one of the many existing WordPress themes and adjust them within the page builder.
There is a new Quick Access panel which can be accessed by clicking the top of any of the pages in your site. You can then easily access pages and other features such as content management, design tools and more. This makes creating pages very straightforward and should help you to work more efficiently too. You just need to select an element from the top menu, choose an optional theme and then place it on the page. From there, you can go to any page within the editor and add any text or image that you want to add.
New, easier way to create and distribute templates.
The new OptimizePress theme provides more options for designing pages and a new delivery system for those who want to have them delivered automatically to their sites. Previously you would have to download a template from the site developer. Now you can use templates stored in a cloud service. {You could also now find them by searching through the latest posts, blogs or other websites and finding them on a service such as AWS.}Start A Membership Site With Optimizepress 2015
This means that you no longer need to wait for a particular template to be downloaded, it actually speeds up the process considerably.
This is a small improvement but it’s very useful as you may only download one or two templates and then never use them again. We think that this is a good thing because it shows that the developers are looking at the bigger picture and not just adding more features to make the product look better.
{It takes a while for the pages to load but now they load very quickly.}
Pages will load quicker when you upgrade to OptimizePress 3.0. If you create a new page using the new plugin, you should see a big difference in the speed of your page.
We tried to make pages that compare two different OptimizePress themes and they both showed that OptimizePress 3.0 performed better.
We haven’t had the opportunity to measure this scientifically, but we do feel like pages load faster in OptimizePress 3.0. We think the visitors to our site will appreciate the new features, which is great.
{OptimizePress 3.0 has a lot more features than OptimizePress 2.0, but there are a lot more benefits.}
There are pros and cons to using OptimizePress, as there are with any product. Pros and Cons of OptimizePress. There are lots of things that people like about it, but how compelling or distracting they are depends completely on what you are trying to achieve with it.Start A Membership Site With Optimizepress 2015
Pros
- Some of the positive things about OptimizePress are that it has many different themes and it is easy to use.
- Price – It is one of the cheapest WordPress sales pages builders that allows you to set up as many as 100+ different types of landing pages as you wish. There is no other product that comes close to OptimizePress in terms of features, quality of design or number of templates it comes with.
- Free templates are excellent and there are many good ones too. Also, the premium templates are very good. Each design is worthy of a top tier website and works seamlessly.
- Ease of use – If you’re comfortable with the WordPress CMS you should be able to get up and running in just a few minutes and publish your first page in a matter of hours. When you become familiar with how it works, the time it takes to go live on a site will shrink dramatically.
- Plays nicely with many other WordPress plugins – Not just email or membership plugins, but lots of other plugins that many website owners use on their sites. I tested with some other SEO, Cache, Optimization, Translation, and CRON plugins and did not see a single issue. What this means is that not every plugin will work, but I haven’t found one that doesn’t work.
- Page loading speeds for WordPress 3 were noticeably improved when using OptimizePress 3.0. This is noticeable even without using load testing tools, but is a significant benefit.
Cons
- There are many things that are good, but there is always room for improvement. {It’s good to think that there are better products, and this one is no different.}
- Even with the recent overhaul of OptimizePress 2.0, the design is looking a little tired. {Even if you use OptimizePress 2.0, the layout still looks very dated. I wonder if the developer will even try to change the design as it has looked pretty much the same for ages.}
- People really like OptimizePress, but the competition seems to be catching up and perhaps even overtaking it. It always seems to be the most recent version of WordPress, but it doesn’t always feel like that.
- Support seems to take a while to respond to customers, but some users have complained that the support is often slow. It can take a while for support to become aware of a fault with the plugin and fix it. Seems that both the support team and general customer service are limited. If something happens and the knowledgebase doesn’t help you, you may be stuck with a limited amount of options, which is awful if you’re working to a deadline.
- Live Editor saves your files in a different format from what is used by most plugins, so some plugins may not be compatible with Live Editor. It also means that if you remove the plugin, you might lose some of your pages that you created with OptimizePress. {If you know this in advance, it will not affect your site, but if you don’t know this, it could cause problems.}
{OptimizePress Prices}
Price / Value is always important in our reviews, so we look into the different tiers of support that are available for OptimizePress and whether it offers good value for money.
Pricing is a real strength of OptimizePress and it works well for many people.
It costs less than many of its competitors and is more expensive than some other plugins. It offers some good value considering how many features it has, and it is reasonably priced.
There are three tiers for OptimizePress: core, publisher, and pro. Each tier in OptimizePress costs a bit more, but they all build on the other and increase in price. It’s a one-time fee that lets you create unlimited pages and get unlimited support and updates. It costs one time, but if you need to update it every year, the cost should be reduced per year.
OptimizePress is a great product and we really like it, but it is more expensive than other similar products. Start A Membership Site With Optimizepress 2015
Conclusions
Now to the question that will make you a million dollars, or ninety-nine dollars in total. There are many reasons to buy OptimizePress. We will try to explain why we think it is worth the cost.
I’m not going to tell you what to do, but if I was a marketer who wanted to quickly create landing pages that would allow me to build a membership site, collect and share email addresses with my mail plugin and work on mobile, I would buy OptimizePress.
I’d probably not recommend buying this plugin if I was wanting to create a basic membership site or if I didn’t think it was necessary to use other plugins (like Memberpress or Restrict Content Pro).
Several of the functions in OptimizePress are specifically built around the needs of marketing professionals. If you want to be a better marketer or if you want to improve your marketing skills, OptimizePress can help you.
If you aren’t moving in that direction, I would recommend looking elsewhere.
I don’t think it is the newest or most powerful. It isn’t very user friendly either. Some of the usability issues are a little suspect, but if you pay just $99 for a whole year of premium support, I don’t think you’ll have any issues with the plugin. Start A Membership Site With Optimizepress 2015